Parents and children can reach their target audience with creative and sustainable promotional items – the STABILO Trio thick short coloured pencil set in a customisable cardboard case.
Promotional items are particularly effective when they are useful, bring joy and are used regularly. This is precisely where the STABILO Trio thick short coloured pencil set comes in. The compact colouring set combines six ergonomic triangular coloured pencils with a customisable cardboard case, blending creativity with eyecatching brand communication.
The set is particularly appealing to companies wishing to reach two target groups at once: children and parents. Children are directly drawn in by the colourful and creative product range, whilst parents become aware of the brand through its practical use. This creates an opportunity to build positive brand associations with a young target group from an early age, whilst simultaneously reaching their parents.
With its handy size, the STABILO Trio thick short coloured pencil set is particularly well suited for use on the go. Whether on holiday, travelling, in a restaurant or on family outings – the coloured pencils are easy to take with you and provide creative entertainment at any time. This transforms the classic giveaway into a practical item that can be used regularly.
For brand communication, this means that the advertising message is not limited to the moment it is handed over. Whenever the set is taken out for colouring, the customised packaging is also regularly on display. Within the family or circle of friends, the set can also be passed from hand to hand, creating further brand touchpoints. At the same time, the brand becomes associated with positive usage situations. Colouring and creative design stand for joy, imagination and shared experiences. This emotional element can help ensure that a brand is remembered positively in the long term.
As always, STABILO takes a responsible approach to materials: the coloured pencils are made from 100 per cent certified, sustainable wood. The STABILO Trio thick short coloured pencil set thus combines creative drawing fun with the use of materials that are also of interest to companies with a sustainability-focused brand image.
The six coloured pencils are available in yellow, orange, red, blue, green and brown. The ergonomic triangular shape ensures comfortable handling, whilst the sturdy 4.2 mm lead delivers intense colour. The set thus offers a child-friendly combination of functionality and creativity.
The cardboard case offers particular potential for brand communication. It can be customised with a client’s own design and feature logos, slogans or campaign motifs. In this way, the packaging itself becomes a visible communication surface and ensures an eye-catching brand presence. Advertising on the pencils themselves is possible on request.
For businesses, the STABILO Trio thick short coloured pencil set offers numerous advantages:
• Reach two target groups with a single promotional item: children and parents
• Opportunity to build positive brand associations with children from an early age
• A practical companion for creative activities on the go
• Repeated use ensures regular brand visibility
• A customisable cardboard case serving as an advertising space
• Additional exposure through use within the family and social circles
• Positive brand associations through the link with creativity and enjoyment
• Coloured pencils made from 100 per cent certified, sustainable wood
• Ergonomic triangular coloured pencils with a sturdy 4.2 mm lead
• Ideal for promotions, events, family campaigns, school and nursery initiatives
as well as customer gifts
The STABILO Trio thick short coloured pencil set thus combines high practical value with a longterm promotional impact. Rather than merely attracting attention for a brief moment, the set accompanies its users in their everyday lives and keeps the brand in the spotlight time and again. At the same time, it enables companies to engage with children at an early age and also reach their parents as a target group.
Whether as a giveaway at events, a customer gift or a creative companion for family and educational activities – the STABILO Trio thick short coloured pencil set makes brands colourful, appealing and consistently visible.
To STABILO Trio thick short coloured pencil set in cardboard case